Fruit Attraction, which takes place 8-10 October in Madrid, is one of the world’s leading fruit, salad and vegetable sector events. For anyone wishing to trade with the Iberian Peninsula, Fruit Attraction is an exciting opportunity to meet the growers and retailers at the end of one growing season and looking forward to the next but is also an important international hub.
There was a 16% rise in visitors with 103,868 visitors from 145 countries in 2023. The largest number of visitors came from Europe, but Latin America recorded the greatest growth, from countries such as Chile, Peru, Brazil, Colombia, Ecuador and Argentina. South Africa, the United States and Egypt, among others, also had a strong presence at the fair.
In 2023, the show attracted over 2,000 exhibitors, across nine halls with 64,000 net square metres of fruit and vegetable exhibits; a 10% increase from the previous year.
The CHA industry information stand and UK exhibitors are in a prime location at the exhibition. On the pavilion, visitors will be able to meet with representatives from the trade association and receive information about the comprehensive range of commercial horticultural and fruit produce solutions that innovative UK suppliers are offering customers across the world.
The UK exhibitors are: AgriCoat NatureSeal Ltd, Coventry Chemicals Limited, VIRIFIDES DIGITAL and Richardson’s Jersey Royals