Virtual Kitchen, House of Clouds (HoC) has launched the first of its unique digital culinary brands, with more to come before end of the year. Kadwich, a Lebanese Street Food Concept offers a simple menu containing delicious Lebanese-style sandwiches made with fresh and authentic ingredients.
A love letter to Lebanon, Kadwich takes its inspiration from the true story of a grandfather trying to please his Grandchildren all wanting different things at mealtimes. Struggling to please everyone, he set to work in his kitchen, combining a little bit of everything, until he found the perfect mouth-watering combination. An explosion of flavours his Grandchildren still remember to this day.
The Kadwich menu features a selection of salads, platters, and Combos, but it is the Sandwich that takes centre stage. From classic Taouk to Emirati style Kebab, Cauliflower to Chicken Fajita, Kadwich sandwiches are made from authentic Lebanese ingredients with something to satisfy every palate. For the indecisive, Kadwich presents the mini sandwich, offering all varieties but allowing customers to create a box of bite size versions to share with friends (or not!)
“We are thrilled to be launching our first digital culinary brand with Kadwich – a concept we are confident in referring to as Atyab men L lebnene” (Much tastier than the usual Lebanese kitchens)”, said Joseph Saade, Managing Partner, House of Clouds.
“The food industry is changing, and we are proud to be part of this shift. Flexibility is key as we strive to stay one step ahead with our pipeline of virtual concepts, adapting and shaping to the future of the industry.”
Launched in early 2021, House of Clouds is a virtual kitchen that embraces a new vision of catering, adapting to the needs of customers and the constraints of the new world by constantly evolving to create new culinary concepts. Designed to be delivered, meals are always fresh, hand-crafted in HoC’s own kitchens with their in-house culinary team using only the best quality ingredients.
Kadwich is available now thorough Deliveroo, Chatfood, Talabat and Careem.